Strategies for Ecommerce Success, 11 April, Sofia Event Center
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The event

The Fourth Annual Strategies for E-commerce Success Conference is a regional event that focuses on the most
important trends and developments in ecommerce and digital retail sector. The event covers the rapid evolution of how consumers discover, shop and buy and reveal what shapes the Future of retail. More and more established retailers are turning online looking for new customers and new ways to innovate and grow.
The Annual Strategies for E-commerce Success Conference provides a whole complex of new insight of the Digital Retail and Ecommerce market, gives you valuable information on how to grasp the future and be one step ahead of your competitors. The event is giving both practical inspiration and proven business solutions and tools to digital and e-commerce market challenges. This event also provides business opportunities for the entire e-­commerce ecosystem: from merchants to platforms, hosting providers, logistics providers, payment processors and other online solution businesses.

When and Where: April 11, 2019, Sofia Event Center

Early-bird registration fee (till March 22): 180 BGN excl. 20% VAT
Standard participation fee (after March 22): 240 BGN excl. 20% VAT


  • John Ryan

    John Ryan Stores Editor of Retail Week, Online Editor of, European Editor of VMSD

    John Ryan is a journalist and analyst covering retail design, product merchandising, strategy and marketing for a wide variety of magazines and journals. As Stores Editor of Retail Week, online editor of retail design magazine and European editor of VMSD, among others, he has written about the sector for almost two decades. As well as occasional appearances on the TV and radio, he is a frequent speaker on conference platforms around the world.
    He is also a consultant on store interiors, retail strategies and shopper profiling with clients ranging from Loblaws to Marks & Spencer, John Lewis to Sainsbury’s, L’Oreal, Tesco and Facebook, as well as Swedish store equipment manufacturer Itab.
    John is also managing director of ‘Newstores’. This is a subscription-based service that delivers details daily of two new stores with pictures and copy from around the world for retail boards in the UK and overseas (a quarterly trend report is also included).
    In a previous life he was a retail buyer for C&A, a role he fulfilled for 13 years, working in London and Dusseldorf and was then head of buying for department store group Bentalls in the UK.
  • Louisa Nicholls

    Louisa Nicholls Senior Trading Manager, Home Online, John Lewis

    Louisa is a strategic & commercial leader with a strong background in online, shops & projects at John Lewis, having joined the retailer as a graduate in 2003. She currently leads the Home Online trading team at to drive profitable sales growth and deliver change. Her role involves shaping, setting & delivering the strategic & commercial direction for Home online to maintain the competitive edge in content, assortment, brand & online customer journey. Over the last few years Louisa has led her teams through a successful major re-platform (2011) & subsequent upgrade (2016), internal search tool implementation & upgrade, multiple tool enhancements, continuous improvements to ways of working & productivity and most recently the transition to a responsive website ( 2018).
  • Ionut Grossu

    Ionut Grossu Head of Digital & Ecommerce, AUCHAN ROMANIA

    Ionut Grossu is a speaker, mentor, dgital growth strategist, out of the box thinker, personal adviser and consultant for more then 20 ecommerce projects.
  • Guido Zoboli

    Guido Zoboli Co-founder and CEO, Ausker

    Guido Zoboli is co-founder and Ceo of Ausker, an Italian company selling kitchen tools online since 2015 with a direct-to-consumer model. After the Master's degree in Marketing Management at Bocconi University, obtained in 2009, he has put his creativity and effort in few different works but immediately he felt the need to be independent and create something of his own. Guido is the mastermind behind the initial idea of Ausker and who involved the other two co-founders Erminia and Nicolò.
    Living in Lanzarote, doing his best to leave things in better shape than when he found them. His desk is often his knees, with a decent view of the world as it is, and the world as he’d like it to be.


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